The problem: AI-generated sales data is only useful if the numbers can be trusted. One hallucinated lead score can cost more in wasted sales effort than the tool saves.
Achmad Khairul Anam — Amazon, Etsy, Shopee, 15+ seller accounts, P&L owned end to end. Today I ship AI products solo, and I check my own work the way I'd want a vendor to check something I'm paying for.
The problem: AI-generated sales data is only useful if the numbers can be trusted. One hallucinated lead score can cost more in wasted sales effort than the tool saves.
The problem: a job-matching tool was live and converting paying customers — but AI parsing reliability was silently degrading behind a working interface.
The problem: a platform that detects hijackers for other sellers only works if its own infrastructure is trustworthy.
The problem: before wider rollout, I audited my own live product instead of waiting for a user to find something first.
7+ years running multi-platform ecommerce operations — Amazon, Etsy, eBay, Shopee — owning P&L across 15+ seller accounts, including my own Amazon FBA and an Etsy shop I still run today.
Now I build AI-powered products solo, using the same instinct: find what's actually broken, fix it, verify it works. I use AI tools to move fast, but I test everything before I trust it — every story above is a bug I found in my own shipped work. That's not an accident. It's the habit.
Open to Founding Engineer / Product Engineer roles at early-stage startups, ecommerce-tech & martech companies, Technical PM / Solutions Engineer roles, and freelance data & automation projects.